CGI | Cinemagraph | Refurbishment Concept
Client Presentation & Design Communication
Creative visual communication of the exquisite 134m superyacht ‘Serene’. The pinnacle of luxury, it was important to plan and deliver a series of CGI visualisations and immersive Virtual Reality (VR) tour that picked up every subtle design nuance and showcased Serene in her best possible light. Each scene was carefully art directed including selection of tailored backdrops, scene dressings and curated narratives in order to promote a desirable luxury lifestyle.
A design-led approach from sketches to camera tests allowed us to fully showcase the exquisite design concept for Serene.
Subtle off-whites, natural materials and bolder blue accents themed the colour palette throughout to communicate a high-end, contemporary interior design aesthetic.